John Carter – Founder and CEO
A visionary entrepreneur, fitness advocate, and wellness enthusiast
PrimeMode was founded by John Carter, a passionate entrepreneur who, in 2024, reshaped the landscape of men's health and vitality.
In that year, John launched Vireo – a groundbreaking supplement designed to optimize male performance and well-being.
With its potent, scientifically-backed ingredients, Vireo has helped countless men regain their energy, confidence, and physical strength.
John’s deep connections with sustainable, family-owned farms and his partnerships with top-tier, pharmaceutical-grade manufacturers allowed him to source only the finest ingredients.
Supported by a team of expert nutritionists and health specialists, John was able to create PrimeMode – a brand committed to empowering men and elevating their lives to the next level.
Vireo fights stubborn chest and belly fat so you can drop the soft look and start carving out a lean, strong shape again—without the gym grind.
Vireo kicks the brain fog and zombie mode so you stop staring into space and actually feel switched on—ready to crush your day.
Let’s be real—no guy wants to feel off when it matters most. Vireo brings the drive, performance, and confidence back in your corner.
This isn’t just about looks—it’s about how you walk into a room again. Vireo brings back the energy, posture, and presence you lost somewhere in your 30s.
You’ve done tired. You’ve done “meh.” Vireo dials up the motivation, fire, and focus—so you feel like the one in control again.
